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All the Bestsellers,
In One Place
New to K-Beauty? Explore our curated collection of best-selling essentials that will help you unlock your best skin ever.
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Your Secret to
Barrier Bliss
Achieve a juicy glow with Then I Met You's newest Vitamin C-rich gel-cream moisturizer, the Bong² Bounce Cream.
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Your Glass
Skin Ritual
Illuminate and brighten with new arrivals from Hanyul featuring Korean Yuja, an ingredient rich in Vitamin C that will unveil radiant skin.
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Your Ultimate Guide to the Korean Skincare Routine
Embark on the journey to radiant skin with the signature Korean 10-step routine. From starting with double cleansing to finishing with a layer of hydration, each step works to enhance your complexion, leaving it refreshed, rejuvenated, and positively glowing.
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Get started with our curated Korean Skincare Routine Sets!
5 Step 10 Step
SKINCARE SPOTLIGHT
30% OFF Klairs
Enjoy 30% off on all things Klairs, featuring best-selling and award-winning formulas designed to deliver effective and gentle care for all skin types. Use code: KLAIRS30 at checkout.
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No More Dark Circles!
Say goodbye to tired eyes with Shaishaishai’s cult-favorite banana conceal eye cream.
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Botox In a Bottle
Skip the injectables and achieve plumper and healthier skin with IOPE's innovative PDRN Caffeine Shot Serum.
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NEWLY CURATED

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    Bong2 Bounce Cream Then I Met You
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    Bong² Bounce Cream
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    Revitalizing lightweight gel cream moisturizer that delivers a brightening burst of hydration from Vitamin C rich Hallabong extract.
    New
    Then I Met You

    Bong² Bounce Cream

    $46
      Banana Conceal Eye Cream Shaishaishai
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      Banana Conceal Eye Cream
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      This brightening eye cream revives tired eyes and smooths wrinkles with its innovative formula, ensuring hydration and protection for up to 48 hours.
      New
      Shaishaishai

      Banana Conceal Eye Cream

      $26
        Yuja Vita-C Serum Serum Hanyul
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        Yuja Vita-C Serum
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        Crafted with Yuja essence from Goheung, this serum combines Vitamin P and C for a potent brightening effect and a glass skin finish.
        New
        Hanyul

        Yuja Vita-C Serum

        $38
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        Heartleaf 77% Soothing Toner Toner ANUA
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        Heartleaf 77% Soothing Toner
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        Tailored for sensitive skin with 77% Heartleaf extract, this viral toner combats redness, irritation, and acne while deeply hydrating and protecting the skin.
        New
        ANUA

        Heartleaf 77% Soothing Toner

        $23
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        AS SEEN ON
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        the Strategist
        Adweek
        Fast Company
        Refinery29
        "I stumbled across the K-beauty website Soko Glam a couple of years ago, when I was struggling with post-collegiate cystic acne. Desperate, I decided to impulse buy a few products. ... My blemishes healed, and my once-pocked skin looked brighter and dewier than it ever had before. I began checking Soko Glam daily — if a product was for sale on the site, I knew I could trust it."
        "Soko Glam, in combination with The Klog, has focused on bringing together a community to talk about skin care, and with Soko House, Cho said she wants to give consumers an experience that helps them on their “skin-care journey.” It’s the kind of talk Cho and Soko Glam also walk."
        "Although Korean brands such as Faceshop and Missha had entered the U.S. market in earlier decades, there were few resources to help Americans connect to and understand how to use products such as sheet masks. As a Korean-American, Cho helped bridge that gap."
        "With trusted partners on board, the newest K-beauty brands are more accessible, innovative, and effective than ever."
        REAL PEOPLE, REAL REVIEWS
        Here's what you have to say about your experience with Soko Glam & our skin care experts
         

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