Birchbox sells a wide variety of beauty products for women and grooming products for men. Products can be purchased individually or you can also subscribe to their Birchbox service. You pay a monthly subscription fee and receive a Birchbox every month containing different beauty items - including makeup, hair, and skincare products - based on your personal needs and preferences. This subscription program exists for women and men. Women's Birchboxes focus on beauty products, while the men's boxes contain grooming and lifestyle products.