While the first “CheeriOats” were invented in 1941, the cereal in your bowl is actually part of a century-and-a-half tradition. Since 1856 the company now called General Mills has combined the best parts of nature and human innovation. Our mission is to nourish everyone by making lives healthier, easier and richer. General Mills is Nourishing Lives, Nourishing Communities, Nourishing the Future.
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